John Ide: Senior Design + Art Direction
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eVent FABRICS BRAND IDENTITY

 eVent Fabrics revolutionized the waterproof/breathable market, but they needed to evolve their brand to claim their rightful place as a leader in the category. The result is a new, clean and modern look that conveys their signature high-end venting technology, yet was designed to expand into their broader product line as needed. Form meets function meets a fresh new look.

eVent Fabrics Brand Identity — eVent Fabrics revolutionized the waterproof / breathable market, but they needed to evolve their brand to claim their rightful place as a leader in the category. The result is a new, clean and modern look that conveys their signature high-end venting technology, yet was designed to expand into their broader product line as needed. Form meets function meets a fresh new look.

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Mockups Design

Projects Included
Logo Desgin
Brand Identity
Website
Tradeshow Graphics
Video
Collateral

My Involvement
Concept
Design
Art Direction
Production