John Ide: Senior Design + Art Direction
Crystal Mountain Campaign
Partnering and collaborating with Bellingham shop Voicebox West, we took an in-depth brand strategy project for the Alterra-owned resort and translated deep, detailed big agency work into an original, soulful expression of the new brand strategy that is rolled out in multiple mediums (ecom, email, blog, video, print) during 2020 and is now forming the foundation for their new brand platform going forward. With high praise from both client and community, our work captured the essence of what the brand stands for in an emotionally resonant way.
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Crystal Mountain Campaign
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Digital Ads / Event Promotion
Digital Ads / Gondola
Digital Ads / Family Connection
Digital Ads / One with Nature
Social examples
Homepage integration
Projects Included
Print
Social
Web
Email
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My Involvement
Concept
Design
Art Direction
NEXT PROJECT: High Notch Marketing Logo
NEXT PROJECT: High Notch Logo